Google Chrome Swallows Pop-Up Ads, Advertisers Still Get Billed

This is awesome...

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The browser actually loads pop-up ads even though the ads won't be seen unless Chrome users choose to maximize the pop-up ad windows that Chrome has minimized.

By Thomas Claburn
InformationWeek
September 3, 2008 05:30 PM

Google (NSDQ: GOOG)'s new Chrome browser, if widely adopted, is likely to have a significant impact on Internet advertising.

Perhaps surprisingly for a company that depends on online ad revenue, Google has included pop-up ad concealment in Chrome. "In terms of building Chrome, it was really designed with the user in mind," a Google spokesperson explained.
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